AARRR user funnel from Dave McClure, 500 Startups

AARRR user funnel from Dave McClure, 500 Startups

Content marketing & SEO

Inbound marketing is about attracting customers and adding value.  I combine SEO strategy, visuals, thought-provoking editorial content, and additional creative resources when needed. It’s the ideal path to brand awareness. 


I work with my network of freelance designers, illustrators, photographers, and videographers to pull off projects of all sizes. Ad collateral, blog posts, e-books, gated content - you name it.

paid acquisition

Run paid tests across multiple channels. Figure out which channels to test, what creative to use, and how to interpret results. Whatever the size of your business, the goal is always the same: drive action and create a lasting impression on your audience.

Growth marketing

More about designing a process than prescribing tactics, this is the most thorough approach for early and mid stage start-ups alike. For more info, take a look at my article on growth process

business development & Sales

Applying the data driven growth approach to your sales efforts. I use technology to generate high quality leads, data and research to inform a holistic strategy. 

Social media

Data-driven, brand-focused social media services focused on increasing engagement. Get help creating content, managing a content calendar, and launching campaigns.